Weekly Roundup | Rounding Out 2019 for Craft Beverage Producers
In this week’s roundup, a seasoned compliance expert spells out the confusing fundamentals of DTC hard cider. A survey of US independent alcohol retailers reveals compelling insights on changing consumer expectations and global beer production increases for the first time in five years. Marketing automation is here to stay; learn the six steps to get your winery onboard. With excess wine in the North Coast, Napa developed a new system for how permits for smaller producers are managed. Lastly, while most US eastern and midwestern growing regions struggled, Ohio boasted near-perfect growing conditions and an excellent harvest.
Hard Cider DTC Shipping: A Niche You Need to Know!
Navigating hard cider direct-to-consumer shipping is the opposite of simplistic. Jeff Carroll, Product Management Director at Avalara, walks cider producers through the fundamentals and gives advice on how to stay compliant.
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Direct-To-Consumer And Traditional Wine Retailing Are Not Rivals, Says An Expert
The retail landscape has dramatically changed in the last few decades, forcing the beverage alcohol industry to change as well. See what Drizly uncovered in their study of US independent alcohol retailers and what it means for consumer expectations and the influence of social media.
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Global Beer Production Increases for the First Time in Five Years
For the first time in five years, global beer production has increased, reaching 191 million kiloliters. While China remains the largest beer-producing country in the world, this year’s increase can mostly be attributed to Mexico. See how consumer demand is maturing.
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Six Steps to Level Up Your Winery Marketing Through Automation
Marketing automation gives wineries of all sizes the ability to maximize their resources in increasing membership in their wine club, retain existing members for longer, and boost their wine sales between regular shipments. See how this technology is evolving and transforming consumer expectations.
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As North Coast Vintners Move Through Ample Wine Supply, Napa County Adjusts Rules for Small Vintners
2019 yielded a more normal crop as opposed to the bountiful surplus in 2018, but grape sellers will still be sitting on more inventory than they need. The excess shifts the grape seller’s market of the past few years into a buyers market according to experts.
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2019 Harvest from Connecticut to Minnesota "Difficult" Growing Season, with One Exception: Ohio!
The abundance of sunshine, dry conditions and cool nights in Ohio created near perfect conditions for optimum fruit maturity. But while 2019 has been described as Ohio’s “best year ever,” other parts of the midwest and eastern US struggled for a variety of reasons.