In this week’s roundup, learn how craft producers can use VineSpring to set up allocations and increase customer engagement. A panel of experts gives advice on building a successful beverage alcohol eCommerce business. Coronavirus has changed how consumers shop; are these changes permanent? Contribute to deeper industry knowledge by participating in the annual SBV DTC survey. Lastly, get an overview of where retailers can ship DTC.

VineSpring 3-Minute Challenge: Allocations Part I

The VineSpring team discusses the difference between clubs, allocations, and custom clubs. Learn how craft producers can set up allocations using the VineSpring platform and encourage customer brand engagement beyond the typical club membership.

How to Navigate the Move to eCommerce

Beverage alcohol retailers of all sizes are seeing the benefits of eCommerce and how it can help grow their businesses. Recently a panel of experts sat down at the Vinexpo in New York City to discuss what it takes for a retailer to make the leap into eCommerce and build a successful online presence Get the recap.

Will Coronavirus Make Lasting Changes To Consumer Psychology?

It easy to identify rapid changes in consumer’s shopping behavior but the psychology behind why they buy is a bit more complicated. Will the fear and anxiety brought on by COVID-19 have a lasting effect?

The Annual SVB Direct to Consumer Survey is Open

Wineries need metrics. By taking the annual Silicon Valley Bank DTC survey, wineries can contribute to the valuable insight needed for the industry to evolve and continue to thrive. Take this quick survey and receive high-level analysis with benchmarks this May.

Where Retailers Can Ship DTC

One thing is for certain, DTC rules are constantly changing. Sovos ShipCompliant reviews where retailer DTC is still permitted and outlines the compliance requirements imposed on retailers making sales in licensed retailer DTC states.