In this week’s roundup, learn more about what webhooks are and how you can use them to create a better customer experience online. Get a crash course in how to use hashtags to increase your social media following. Off-premise and direct-to-consumer (DTC) sales continue to soar during June. Free the Grapes! gives an update on DTC legislation status in several states. Wineries feel the strain of flip-flopping COVID-19 restrictions on their tasting rooms. And lastly, as craft producers look to expand their market, some question if the future of DTC is global.

How Do Webhooks Work With VineSpring?

Essentially, webhooks allow VineSpring to communicate and relay information to your other systems automatically. Not only does this eliminate tedious data entry and constant cross-checking across systems, but it also creates a better experience for the customer.

Learn How to Expand Your Social Media Following with Hashtags

Are you using hashtags on your brand’s social media accounts? If you aren’t, you’re missing out on an important (and easy!) growth strategy. You don’t need to be a social media expert to learn how to leverage hashtags and grow your audience.

Off-Premise, DTC Lead Consumer Wine Buying in June

While overall consumer spending on wine was down in June, off-premise and DTC sales continued to flourish. Compared to a year ago, DTC shipments were up 30 percent. See the details.

Free the Grapes! July 2020 Winery Update

Free the Grapes!, an organization that strives to ensure consumer choice in wine by DTC shipments, gives an overview on several legislative updates from across the country. See what’s up with the Kentucky DTC permits, plus the status of DTC related issues in Utah, Indiana, New Jersey, and Mississippi.

Napa's Wineries Feel the Squeeze Over Flip-flopping Opening Restrictions

Just as wineries were starting to get into the groove of operating under COVID-19 restrictions, everything changes again. See how Napa’s wineries are coping with the flip-flopping restrictions.

Will the Future DTC Market Be Global?

As it sinks in that the tasting room model is not as reliable as it was once thought, some wineries are looking for new points of customer acquisition and access. Could international DTC be the answer?