Weekly Roundup | Winemakers Prepare for the 2020 Holiday Season

In this week’s roundup, get an inside peek of the Sovos ShipCompliant and VineSpring integration for a better way to manage compliance. Despite a rise in COVID-19, consumer confidence is up and winemakers are finding new and creative ways to sell wine. After an extreme wildfire season, US winemakers share learnings and plan for the future. The California 2020 harvest looks promising and DTC Symposium releases their workshop sessions. 

VineSpring 3-Minute Challenge | Sovos ShipCompliant Integration

This week’s 3-Minute Challenge is all about the VineSpring and Sovos ShipCompliant integration. Join VineSpring Co-Founder, Chris Towt, and Sales Director, Aku Desai, as they give a tour of the integration and demonstrate a powerful and streamlined way to manage compliance. 

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Local Winemakers Are Finding New Ways to Serve Flights and Save the 2020 Vintage

Winemakers have taken pivoting to a new level in 2020. With changing restrictions on tasting rooms, new rules on to-go alcohol, a rise in direct-to-consumer (DTC) online purchases, and treacherous wildfires, those who can adapt quickly have an advantage. See what Willamette winemakers are doing to save the 2020 vintage. 

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People Are Gonna Shop

A second COVID-19 wave is hitting the United States hard. How will it affect the end of the year advertising and shopping? According to this article, both advertisers and consumers show no signs of slowing down. (BONUS: here are some additional marketing tips from WineGlass Marketing for this holiday season.)

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Reeling from Historic Wildfires, US Winemakers Ask, ‘What’s Next?’

Can the wine industry adapt and move forward from the recurring devastation of wildfires and smoke taint? This article explores what the wine industry has learned from the 2020 season and how they can better position themselves in the future. 

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Challenging 2020 Harvest Will Yield High-Quality California Wines

It looks like 2020 wasn’t a total bust for California winemakers. Even with the dual challenges of COVID-19 and raging wildfires, California vintners across the state are thrilled with the quality of this year’s vintage. The crop may be smaller than average, but the cool earlier growing season followed by a hot August accelerated ripening and yielded pleasing results. 

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DTC Wine Symposium 2021 Announces Workshop Sessions

You won’t be able to rub elbows with your industry compatriots during the next DTC Wine Symposium, but you can still attend virtually. Check out this year’s workshops to learn practical solutions to the common challenges of DTC wine.

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