In this week’s roundup, sign up for a webinar to discuss the future of direct-to-consumer (DTC) sales for breweries, distilleries, and retailers. There is finally an increase in wine purchasing among Millennials, but is the trend here to stay? Get advice on how to boost revenue in December and review holiday predictions from industry experts. Lastly, if you’re mapping out your marketing for next year, there are some considerations you should make first.

Live Webinar: DTC From Distilleries, Breweries, and Retailers: What to Expect in 2021

Wineries have enjoyed massive growth in the DTC channel with access to 97 percent of US consumers. But what about breweries, distilleries, and retailers? Even without the same access to consumers, these DTC markets are still growing rapidly. Attend this webinar for what to expect with breweries, distillery, and retailer DTC in 2021.

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Millennials Finally Thirsty for Wine

It’s the moment you’ve been waiting for—there is finally data to support an increase in Generation Z and Millennial wine purchasing. Learn how significant the surge is, what younger generations are interested in, and if this trend is long-term or tied to the pandemic.

Your Guide to Revenue-Boosting December Deals

Just because Black Friday and Cyber Monday are over doesn’t mean craft producers should stop holiday promotions. There are still plenty of opportunities left in December. Read this article for seven tips to help fuel profits before the end of the year.

BevAlc Industry’s Top 5 Predictions for the Holidays

2020 has not been a typical year. What will holiday beverage alcohol purchasing look like this year? Industry experts came together to determine their top five predictions for this holiday season. Read up and see how your brand aligns with their predictions.

How to Write a Wine Marketing Plan: 7 Considerations

It’s time to plan your marketing for the year ahead. Before you get started there are several factors to consider. What are the overall business goals, how will your brand compete, and what is the right marketing mix? Read this article for the seven main considerations you need to make as you plan for the future.