In this week’s roundup, the 2020 surge in DTC alcohol purchases caught the attention of legislators and tax officials—see what changes are coming. A free tool helps wineries identify the best states for their DTC wine shipments. Wine, beer, and spirits are experiencing growth in product registrations. Plus, learn creative ways to use QR codes and how you can take advantage of upcoming changes from Google Analytics.

Beverage Alcohol Sellers Face Changes Aplenty in 2021

Now that more Americans are comfortable ordering alcohol online, legislators and tax officials are paying more attention to compliance requirements. Changes include new laws surrounding to-go cocktails, third-party providers, economic nexus, fulfillment houses, and more.

Fulfillment House Licensing: The New Way to Undermine DTC Shipping

DTC wine shipping skyrocketed during COVID and is expected to steadily rise over the coming years. Recent state governments are threatening DTC’s potential growth by enacting legislation to license fulfillment houses. Learn more about this issue and how it could affect your DTC business.

Which States Are Best for DTC Wine?

Not all states are created equal when it comes to DTC wine. Opening up a DTC channel is a profitable path to success for many, but certain states might not be worth the hassle. Use a free tool to sort out the winners and the losers.

Spirit, Wine, & Beer New Product Registrations See Positive Growth

The beverage alcohol industry continues to fluctuate as consumer buying behaviors and market conditions evolve in the wake of the COVID-19 pandemic. So far, 2021 is seeing positive growth in new product registrations, especially with spirits, which are experiencing a 112 percent increase over last year.

Creative Ways Businesses Can Use QR Codes

QR codes were on the brink of extinction before the pandemic and now they appear commonplace. Sure, you can use QR codes to show customers your tasting menu, but there are other creative ways you can use them to further engage guests.

The Next Frontier for Website Analytics: How to Setup GA4

Analyzing your website traffic can tell you a lot about your customers’ likes and dislikes, and shine a light on what attracts new customers. The update to Google Analytics, GA4, is on the horizon. Learn more about what is changing and how you can use it to optimize your business’s online experience.