A VineSpring Case Study: Failla Wines
In a sea of cabernet and other warm-weather grapes, you’ll be hard-pressed to find another winery in the Napa Valley so invested in their cool-climate, single-vineyard chardonnay, pinot noir, and syrahs as Failla Wines. The Failla team is small yet mighty and they passionately serve both the earth and their customers.
Years ago, Failla adopted an all-in-one system to help manage their clubs, allocations, POS, etc. It proved to be expensive and overly complicated for what they needed. They wanted a simple system that fit their business needs with support that rose to the occasion when they needed help.
Then came 2020 with its onslaught of closures and wildfires. While Failla had previously written off selling their wine online, now it became a lifeline to their customers. They needed to get online, fast, and speed up the cadence of their allocations. They also wanted to work with a partner that integrated with Square. VineSpring was a perfect match.
