Happy New Year! In this year’s first roundup, find out how you can build lasting relationships with new club members acquired during the holidays. Fine wine had a great year in 2021, but will it continue? Avalara makes 5 alcohol compliance predictions for 2022. COVID amps up the competition between beer and spirits. See great examples of beer clubs from San Diego breweries. And lastly, has Instagram completely democratized the way people think about wine?

Transform New Club Members into Long-Term Brand Loyalists

When a club membership is given as a gift over the holidays, that’s just the beginning. The real value in year-end gift memberships is the opportunity to build lasting relationships for years to come. Learn how to turn up the momentum and transform gift memberships into long-term enthusiasts.

Fine Wine: Is a Correction In the Cards?

Fine wine did more than “just fine” in 2021. A multitude of factors, including pent-up demand and the abolition of US sanctions on wine imports from the EU, made last year record-breaking. But no market rises forever—is there a correction in the future?

5 Forces Impacting Beverage Alcohol Tax Compliance In 2022

The explosive growth in alcohol eCommerce brought on by the pandemic has turned the spotlight on craft producers. It’s likely that 2022 will bring increased scrutiny to ensure they are complying with federal, state, and local requirements. Read Avalara’s top 5 predictions for this year.

COVID Brings America’s Beer-vs-Liquor Rivalry to a Head

With spirit makers continuing to gain market share with ready-to-drink canned cocktails, Brewers are doing everything they can to hold an edge. Learn more about how distilleries are mounting various state campaigns to cut taxes and distribute their canned cocktails.

These San Diego County Beer Clubs Deliver Exclusive Access to Rare Brews

Breweries are starting to get the club membership bug after seeing the success wineries have. This article gives an overview of the breweries in San Diego with members-only clubs that allow them to share their rarest beers with their biggest fans. For more information on beer clubs, check out Clubs are the Biggest Untapped Opportunity for Breweries.

How Instagram Made Wine An Aspirational Lifestyle Choice

Have you noticed a shift in the wine world during the pandemic? Some think that Instagram has completely democratized the way people think about wine. Could this be the start of millennials and Gen Z translating formerly stuffy wine messages into something much more palatable? It’s possible.