Craft Matters

In this week’s roundup, watch a webinar recording to see how drink experts are using API technology to get more control and visibility from their digital tools. Learn how alcohol brands have embraced DTC strategies over the last year and dive into trends that emerged amidst the pandemic. The Retailers Guide gives an overview of everything to do with eCommerce and delivery for craft producers. Lastly, watch as the VineSpring team guides you through how to view year-over-year data.

As you may have learned from previous 3-Minute Challenge tutorials, VineSpring dashboards are built on Amazon QuickSites, a Business Intelligence (BI) Tool. We’re taking advantage of this powerful tool by rolling out new features to VineSpring clients via our dashboards. Year-over-year metrics will give craft producers a clear view of how this year compares to last year.

API technology allows various software programs and platforms to speak to each other—easily sharing data, providing control and visibility. With this technology, clients can customize their online experiences and extend their reach beyond the tasting room. Watch this recorded webinar to see how you can use VineSpring API in your business.

In today’s roundup, you’re invited to join next week’s live webinar to see first-hand how VineSpring clients are using the Admin API to connect their systems. Craft producers are emerging from the pandemic with new skills that will be useful going forward. Tourism has picked up in Napa and Sonoma but the wine industry still needs to figure out how to gain a larger market share of US drinkers. Lastly, learn how you can customize your eCommerce store and have it blend in seamlessly with the rest of your website.

In this week’s roundup, get advice on how to grow your audience with email nurture programs. Avalara shares a plan to develop a compliance workflow to save on costly mistakes. DTC Wine Workshops shares their latest session on how to be successful in DTC sales and Square shares insights on consumer trends. Lastly, watch the Silicon Valley Bank 2021 DTC videocast to see updated wine industry benchmarks and metrics.

In this week’s roundup, get a tour from Chris and Aku of the latest VineSpring and Square integration enhancements. Listen to a podcast where experts discuss the impact of the pandemic on the wine industry and what the future holds. The increase in wine sold online in the last year is inspiring deals, memberships, and new businesses. Fires, COVID-19, and new regulations are changing the way that California and Oregon wineries do business. A volume increase for DTC shippers to Oregon and Wyoming residents opens up more opportunities.

This week, Chris and Aku share VineSpring's latest Square integration enhancements. This is the first step of many as we close the gap between VineSpring and Square and have the two systems work together as seamlessly as possible. Watch to get an inside look at the integration.

In this week’s roundup, US wineries are continuing to invest in online channels even as the pandemic winds down. With concerning early conditions, California wineries are already preparing for this year’s wildfire season. Watch a recorded webinar and see how you can pull useful insights from VineSpring dashboards. Register for an upcoming Avalara webinar to learn best practices for modern DTC compliance. Lastly, meet eight business owners that embody reliance and learn from their tactics.

Watch as VineSpring CEO and co-founder, Chris Towt, and General Manager, Kent Nowlin, give a tour of VineSpring’s all-new dashboards in this recorded webinar. Learn how to use advanced reporting across sales, clubs, allocations, customers, and reconciliation.

In this week’s roundup, build the eCommerce store of your dreams and learn about the different storefront tools available to craft producers. Explore the trends most likely to stand the test of time post-COVID. Get an inside glimpse as to what prospective customers are looking for when joining clubs. And lastly, Alabama becomes the next state to open its borders to direct-to-consumer wine shipping.

In this week’s roundup, VineSpring gives a tour of the all-new reporting dashboards and demonstrates how to use them. Kansas is the next state to adopt economic nexus rules—see how they affect DTC shippers. New options for sustainable packaging help craft producers reduce their carbon footprint. The US is waking up from the pandemic as more businesses face looser restrictions. And lastly, learn how you can improve recommendations from the media giant, Netflix.

In this 3-Minute Challenge video, Chris and I discuss VineSpring's latest and greatest reporting dashboards. In addition to VineSpring’s legacy reports, V3 customers can now access interactive, visual dashboards featuring insightful graphs and charts with downloadable data that can be exported as Excel or .csv files. Check it out!

In this week’s roundup, learn how you can modernize your club program to elevate the customer experience and exceed expectations. Register for an Avalara webinar to brush up on Beverage Alcohol regulatory developments that affect your business. Square makes updates that allow on-demand alcohol delivery and California tourism slowly crawls back. Learn what eCommerce conversions really matter and get the low-down on the current state of DTC beer.

In this week’s roundup, we showcase how using both VineSpring and Square together can elevate the customer experience. Virtual wine events are all the rage and with pent-up demand, US wine sales are predicted to take off. Age verification online is trickier than in-person—learn the steps to get it right. Lastly, get a state-by-state update on DTC shipping legislation.

This week’s roundup focuses on the shifting marketplace dynamics we’ve seen in DTC over the past few years and especially during the pandemic. Uncover what modern club members are looking for in their subscription services, review recent DTC shipment data, and explore what a global drop in consumption means for your business. Lastly, see how marketplace pressures are changing packaging design and learn what catches the eye of younger generations.