In this week’s roundup, the Silicon Valley Bank annual survey is now open and the digital transformation that stemmed from the pandemic has had both positive and challenging effects on producers. See an overview of increased new product registrations from Q3 and learn more about the rising wellness trend in beverage alcohol. And last, but not least, watch a tour of the VineSpring and FORT integration, which enables a smooth fulfillment process.
Read MoreFORT is an advanced fulfillment solution, popular among wineries. You can easily connect FORT to VineSpring via an API key. After connected, orders that you generate and place in “awaiting shipment” will be sent off to FORT. Once FORT picks up the order, it will auto advance to “sent to fulfillment,” “shipped,” and “delivered.” It’s a super simple integration that helps streamline processes for FORT and VineSpring users.
Read MoreIn this week’s roundup, we share a list of ways you can help those who are struggling with wildfires. Learn the three pillars necessary to establish a successful club program. Download an ebook that outlines everything you need to know about direct-to-consumer (DTC) shipping taxes. Get ready for a holiday season that will be different from years past. Lastly, explore what the Texas Hill wine country has to offer.
Read MoreIn this week’s roundup, watch how you can integrate VineSpring and ShipStation to gain complete control of your shipping process. Wine producers have some room to grow in getting to know their consumers, the Alcohol and Tobacco Tax and Trade Bureau (TTB) expanded their nutrition labeling rules, and off-premise DTC beer is on the rise. Plus, the pandemic, climate change, and the resulting extreme weather bonds the wine industry and make it possible to forge ahead.
Read MoreWatch the latest 3-Minute Challenge video where VineSpring co-founder, Chris Towt, and Sales Director, Aku Desai, demonstrate how the ShipStation integration gives VineSpring users greater shipping flexibility. See how you can gain complete control over the shipping process by directly sharing order information between VineSpring and ShipStation.
Read MoreIn this week’s roundup, we reflect on 2020 predictions, how they have evolved, and what trends have emerged. Off-premise wine sales continued to flourish throughout the summer. Meet four black men that are opening up the industry and encouraging diversity. The wine industry asks for an extension for wildfire aid. Learn how to market your next virtual event and get a few DTC tips from the fitness industry.
Read MoreBack in January, we published our thoughts on both Silicon Valley Banks’ and Sovos’ industry reports in our article 2020 Wine Report: DTC for the Next Generation. Today, with a new perspective, we review the themes we saw last year and how they have evolved in the crazy realities of 2020.
Read MoreIn this week’s roundup, a recorded webinar teaches wineries how to market their products year-round and connect with customers on an emotional level. Napa Valley Vintners invest in diversity and wineries worldwide prevail in a challenging year. The pandemic unlocks potential in alternative wine packaging. The smoke that is engulfing the nation is a concern to grape growers but there is hope it won’t be detectable. And lastly, watch VineSpring’s latest webinar recording with Avalara to hear two experts discuss DTC shipping and give real-life examples.
Read MoreEarlier this week, VineSpring partnered with Avalara to host a webinar, Between Two Beverage Alcohol Experts: DTC Shipping Compliance 101. During this webinar, I am joined by industry expert and Avalara for Beverage Alcohol GM, Jeff Carroll. Together we discuss DTC shipping basics, including important state and federal requirements, around licensing, registrations, and taxation.
Read MoreIn this week’s roundup, learn how to build lasting relationships with customers with five essential rules. Fires are ravaging the west and California just hit a new record of acres burned. The pandemic is spurring all kinds of new trends and one of them is an increase in lager options. Hit the Bottle podcast interviews an expert on compliance tips and tricks for craft producers. Lastly, get a state-by-state guide to the current status of ordering wine and spirits from online retail shops.
Read MoreIn this week’s roundup, VineSpring and Stripe are helping craft producers fight credit card fraud. “Cowboy firefighters” are taking Napa wildfires into their own hands and protecting their properties. With increased direct-to-consumer (DTC) delivery, alcohol regulators are ramping up enforcement. Millennials are driving the rise in online sales which is expected to outlast the pandemic. Lastly, learn about new marketing strategies and missed opportunities uncovered by the American Marketing Association.
Read MoreAccepting a credit card for a wine purchase online is a necessity for a winery. But outright fraud is on the rise and VineSpring is taking steps to help mitigate the risk.
Read MoreIn this week’s roundup, get an overview of compliance for craft producers and the options they have for support. Sovos ShipCompliant lays out the DTC benefits for beer, cider, and spirits producers. Economic nexus laws can be confusing—get the low-down on how they work. While the fires in California are devastating, there are a few good developments that occurred over the last few days. 2020 predictions are revisited and rewritten for the remainder of the year. Lastly, we hear from a female winemaker and get her advice on how to make it in a competitive industry.
Read MoreIn this week’s roundup, watch how VineSpring integrates with Calendly for a consistent and simplistic online reservation system that will make your life easier and delight customers. Some think that limited capacity and increased reliability on reservations in tasting rooms are here to stay. Now is an ideal time to increase your digital marketing investment—learn how to do it efficiently. Due to an increase in online orders and a lack of on-premise options, DTC sales are up and could be here to stay. Lastly, get an update on the wildfires that are raging in California wine country, and please stay safe!
Read MoreJoin Chris and Aku as they share an overview of one of VineSpring's recent integrations —Calendly for tasting room and onsite reservations. Our native integration with Calendly allows you to take reservations right from your website so you can easily manage your tasting room resources as well as provide a seamless experience for your customers.
Read MoreIn this week’s roundup, we highlight an upcoming Avalara webinar with industry leaders to discuss how recent trends and shifts in buyer behavior will likely affect craft producers. Economists predict a slow recovery from the effects of COVID-19 while wine sales spikes caused by the pandemic are starting to level off. People of color are breaking barriers and share their struggles to succeed in the white-dominated beverage alcohol industry. Lastly, with the global embrace of all things digital, it’s more important than ever to make your winery website accessible to all.
Read MoreIn this week’s roundup, the pandemic is speeding up changes to direct-to-consumer (DTC) shipping rules for the beverage alcohol industry. The expansion of delivery options in Oregon could have lasting impacts; some Oregonians are thrilled while others fear negative consequences. We discuss the three key elements to creating a sustainable wine club that customers will love. Wineries are exempt from a new California rule that requires patrons to order food with their beer. And lastly, due to hotter, dryer conditions, Sonoma is already kicking off their 2020 harvest.
Read MoreWhether your wine business features a brick-and-mortar tasting room, a direct-to-consumer model, or both, having a robust wine club is essential to your success. Creating and retaining club members forges an intimate relationship with consumers, a must when trying to inspire long-term affinity with your brand. In that way, a wine club does more than pad a producer’s bottom line. It creates a loyal, built-in customer base as far as the bottle can ship.
Read MoreIn this week’s roundup, we share why we chose Square as a partner to make transactions as simple as possible for craft producers and their customers. The wine industry is moving fast; read predictions about where it’s headed. What would you do with an extra $10,000 marketing dollars? See how retailers around the country would spend it. Tune in to a webinar that Nielsen did to learn about changing consumer buying habits. And lastly, we’re halfway through the year and it’s time to look back on January’s Direct to Consumer (DTC) Wine Shipping Report.
Read MoreCraft producers need transactions to be as easy as possible, not only for their customers but also for their internal teams. There are enough complex issues going on in the world, buying beautiful wine should be simple. Since simplicity is one of our core values, we naturally looked to Square as a POS partner.
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